1. Ensure the Highest Tier is Exclusive
2. Use a Three –Tier Loyalty Program
3. Set Attainable but Challenging Milestones
4. The Tier Names Should Reflect Your Brand
5. Display the Tier Progress
Another great engagement–tactic that you can use with your loyalty program is setting the points to expire after one year. This way, your customers will have a specific time frame to act on, leading to an extra nudge in spending. This together with the progress – indicator form a powerful tool which helps to increase customer spending and repeated purchases as they try to acquire more points.
Loyalty programs provide the perfect blend of customer experience, customer retention, and gamification. They help companies to retain customers and make more sells while customers are bound to enjoy their shopping experience and gain rewards that are status –based. With the current ultra-modern technology, many businesses are competitively trying to outdo each other with their different loyalty programs hence it’s important for a brand to effectively design one before rolling it out to its customers. To help brands design unique and rewarding loyalty programs, Edenred Singapore is one of the companies that you can use to bring the right connection to your business. We use innovative ideas and plans in designing and implementing loyalty programs that will produce rewarding and positive life-long partnership with your customers.